Microsoft Bing Travel Guide feature now available in the United States
In October, Microsoft introduced new AI-powered travel features to its Bing search engine. Microsoft is now expanding this capability with new travel experiences. Since then, the tool is only available in preview. In an update blog post, Microsoft confirms that the feature is now rolling out to the wider Bing community and has added prices for flights and hotels.
Microsoft explains that Bing travel-focused searches now offer AI-powered results covering package vacations, destinations, flights, car rentals, hotels and more.
When the user searches for a destination, Microsoft Bing displays a dedicated travel overview page for that location. In this section, users can see a description of the destination, travel stories from other users, similar places, and things to see and do in the area.
Bing Travel also provides price trends at the destination to give users the ability to shop for the best deal.
The AI is also expanding to regular searchers, where you can find sections titled Travel Guide, Hotels, and Flights. In the Travel Guide section, you can also find suggested itineraries across multiple multi-day trips.
By tapping into Bing Maps, you can also navigate the city and take 3D virtual tours of popular attractions in the area. There is also a food and drink section to find the best traditional options at the destination.
As Microsoft rolled out the tool in its entirety, the company has partnered with many companies in the travel industry to offer the best rates. This means that Bing will now highlight flight and hotel prices alongside a broader overview of destinations.
There is also a “Coupons & Deals” section of the Travel Guide where you can view deals on flights, vacation packages and other travel related products.
Microsoft says the feature is currently only available in the United States – Bing’s primary market – but will soon reach other countries.
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